Over the weekend, around 30 young exhibitors made their debut at the Hem- och Villamässan (Home and Villa Fair) in Malmö, Sweden. They were youths showcasing their UF companies, many with connections to the environment, nature, and sustainability. Participants have started businesses selling kitchen reuse products, engaging board games set in Skåne, and garden services.
Inspiration often comes from personal experiences. A UF company is a business started, run, and wound down during a school year in high school, typically with 3-5 members, involving developing a business idea, consulting advisors, and selling to real customers.