President Donald Trump's online store has pushed out more than 600 items since he returned to the White House. According to Citizens for Responsibility and Ethics in Washington, the Trump Store has sold at least 622 new products in the first 14 months of Trump's second term, costing a total of nearly $43,000. The ethics group described this as an unprecedented level of monetization of the presidency, even by the standards of Trump's own first term.
The exact net financial impact of Trump's presidency on his personal wealth, accounting for both store profits and claimed losses, remains unclear. The Trump Store is the official retail website of the Trump Organization, which is currently run by the president's two eldest sons, Donald Jr. and Eric.
This is an unprecedented level of monetization of the presidency, even by the standards of Trump's own first term.
The store launched in 2017, early in Trump's first presidential term. 8 million, though how this compares to other years or to revenue from non-political business ventures is not specified. 4 billion, so far, off his two presidential terms, according to The New Yorker.
The White House has denied claims that Trump has profited from his time in office, with Press Secretary Karoline Leavitt stating that President Trump has always practiced integrity and transparency, which is why he is and has been forthcoming in sharing his financial disclosures. According to The Independent - Main, Leavitt described the claims as absurd, arguing that in comparison to what he could have made if he didn't have to deal with the fake news and corrupt political opponents, the President has lost hundreds of millions of dollars to serve this country. What specific evidence supports this claim of losses is unknown, and it is also uncertain if there are any ongoing legal or ethical investigations into the Trump Store's operations or its ties to the presidency.