Swedish public broadcaster SVT has reportedly made significant changes to its news programming schedule, according to media reports. The broadcaster has decided to cancel the midday and afternoon broadcasts of its flagship news program Rapport, effective immediately. The affected broadcasts include the 12:00 and 16:00 editions of the program.
This decision is part of a new strategic shift aimed at adapting to modern digital viewing habits. Instead of traditional scheduled broadcasts, SVT will now focus on delivering news through its streaming platform SVT Play, utilizing short-form video formats similar to 'Shorts' that have become popular on social media platforms.
The move represents SVT's effort to reach audiences more effectively during daytime hours by providing quick news updates and summaries in a format better suited to digital consumption patterns. By investing in brief summaries and rapid updates directly on SVT Play, the broadcaster hopes to distribute news more efficiently throughout the day.
The changes took effect on March 2, 2026, marking a significant shift in how Sweden's public service broadcaster delivers news content to its audience during daytime hours.