In a debate about the status of popular culture today, commercialization is blamed for a boring and meaningless state, with critics saying safe bets are all that are invested in. Popular culture largely consists of what media companies produce and publish, and contemporary popular culture has been criticized for being so commercialized that it is uninteresting from a cultural, historical perspective. In the latest Kulturnyheterna Special, culture journalists Saga Cavallin, Andres Lokko, and Ola Söderholm discuss this criticism and 21st-century pop culture in general.
SVT is funded by tax money and stands outside commerce. Program director Eva Beckman says SVT has a responsibility to highlight new culture. She addresses SVT's role in popular culture today in a clip.
SVT has a responsibility to highlight new culture.