Svea Partners chairman Ali Ghafori justified the use by stating that the company donated money to both organizations. According to Sveriges Radio Nyheter, Anne Thorngren, press secretary for Save the Children, described that they had not had any agreement with Svea Partners and asked the conglomerate to remove Save the Children's logo after Ekot's questions. Min Stora Dag stated that after their own research, they found they received a single donation of 10,000 kronor from Svea Partners in 2021, but that this did not involve any type of collaboration or partnership.
Both logos were soon removed from the page that Ekot sent to the organizations. However, both Min Stora Dag and Save the Children are still mentioned on another page listing organizations that Svea Partners 'works with', according to Sveriges Radio Nyheter. Ekot has previously revealed how Svea Partners had several contacts with actors from serious economic crime within its school operations and company dealings, which the company explained by not knowing the contacts' backgrounds.
We have not had any agreement with Svea Partners, and after Ekot's questions, we ask the conglomerate to remove Save the Children's logo.
It remains unclear whether Svea Partners has made any other donations to Save the Children or Min Stora Dag beyond the 2021 donation, or the total amount of money Svea Partners claims to have donated to the charities. The legal implications or potential actions the charities might take against Svea Partners for unauthorized use are also unknown.