The duo's venture transforms discarded automotive parts into decorative items, a concept that emerged from Tindra Ericsson's prior interest in welding, where she crafted various objects from leftover workshop materials. According to SVT Örebro, Tindra Ericsson described how this hobby inspired the business idea when it was time to start a UF company in high school. Their sales have been conducted through Instagram, with the platform proving successful so far, though the specific items sold and total sales numbers remain undisclosed.
According to SVT Örebro, Nemone Axelsson described the Instagram sales as going well and emphasized their enthusiasm for the business idea. Currently, the entrepreneurs are preparing additional creations for upcoming events, including the Swedish Championships (SM) on May 26-27 at Älvsjömässan. They have already sold some of their products, such as a lamp made from a scrapped camshaft chain, but the exact products being readied for the SM and their long-term business goals beyond the competition are not specified.
When it was time to start a UF company in high school, I thought that maybe it was something you could sell to people.
According to SVT Örebro, Nemone Axelsson described their preparations for the SM and expressed optimism about winning, though the criteria that led to their Vocational Business of the Year award are also unknown.
Yes, it was a far too good idea not to make a business out of it.
We sell on Instagram and so far it has gone well. Now we are preparing for more things that we can bring to the SM.
The SM will of course be really fun. We are aiming big to win.