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Ring and wedding costs rise sharply in Sweden

Economy & businessEconomy
Ring and wedding costs rise sharply in Sweden
Key Points
  • Engagement and wedding ring prices have risen sharply, with many couples paying over 50,000 SEK for two rings.
  • Wedding costs have increased 22.9% over four years, outpacing inflation.
  • High gold prices and strong demand for wedding services drive increases.

The price of a classic smooth 18k gold ring and a solitaire gold ring with a half-carat diamond increased by 3,500 SEK in one year. Today, a half-carat diamond costs approximately 33,000 SEK and a gold ring costs over 18,000 SEK, totalling over 50,000 SEK. Private economist Américo Fernandez at SEB attributed the increases to high gold prices and strong demand for wedding services such as photography, combined with elevated numbers of marriages. He described it as "a dramatic increase for goods and services linked to weddings, regardless of whether you choose budget options." The most expensive weddings involve large tents costing about 1 million SEK for setup. Bachelor and bachelorette parties have also increased in price, he noted. The average total wedding cost across all types has not been specified.

To save money, couples can consider lab-grown diamonds, which are often 30-50% cheaper than natural stones. Reusing old jewelry by melting it down is another option. According to TV4 Nyheterna, household economist Ola Söderlind described married couples often securing better interest rates on loans, as banks view them as less risky. He advised comparing prices and planning ahead. Ring prices drop after August until early January, then rise before Valentine's Day, according to reports. Buying from local jewelers and choosing lower karat or lighter rings also reduces costs. Américo Fernández noted that households are good at saving on the stock market and purchasing power is strong this year.

Investing in love will always pay off.

Ola Söderlind, household economist at Zmarta/uScore

Married people often get better interest rates on their loans because banks see them as less risky.

Ola Söderlind, household economist at Zmarta/uScore

The more lead time you have, the easier it is to get away. Compare, compare, compare.

Ola Söderlind, household economist at Zmarta/uScore
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TV4 NyheternaSVT Nyheter
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Ring and wedding costs rise sharply in Sweden | Reed News