According to reports, sales of VHS, Blu-ray, and DVD formats are increasing in Sweden. The uptick is reportedly driven by film enthusiasts, nostalgic individuals, and Generation Z, born approximately between 1995 and 2010. Many describe this as a form of resistance against streaming giants, with the act of buying physical films being framed as a "counteraction."
Physical film sales reportedly rising in Sweden
Key Points
- Sales of VHS, Blu-ray, and DVD are reportedly rising in Sweden.
- The increase is reportedly driven by film enthusiasts, nostalgic people, and Generation Z.
- This is described as a counteraction against streaming services.
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