Multiple reports indicate that Netflix released a trailer for a new movie titled Ladies First. The film stars Sacha Baron Cohen and Rosamund Pike, and is described as a playful satire about a man who wakes up in a parallel world ruled by women. According to a Netflix synopsis, the film involves a man going head-to-head with a fiery female colleague in a playful satire about what happens when the script is flipped. The exact release date for Ladies First on Netflix has not been announced.
In Ladies First, Sacha Baron Cohen's character Damien awakens in a parallel world ruled by women, according to major media reports. Rosamund Pike's character Alex becomes the no-nonsense CEO of Damien's company in the film, as reported by the same sources. According to The Guardian - Main UK, Sacha Baron Cohen's character described a scenario involving corporate dynamics in this reversed world. Similarly, according to The Guardian - Main UK, Rosamund Pike's character described physical vulnerabilities in a pointed exchange. It remains unclear how closely Ladies First follows the plot of I Am Not an Easy Man, or what other major cast members might appear besides the two leads.
Viewers have noted similarities between Ladies First and the 2000 film What Women Want, according to multiple reports. Comparisons have also been drawn to the 2018 French film I Am Not an Easy Man, with some sources indicating Ladies First is based on that earlier work. On social media, YouTube users have commented extensively on these connections. One viewer remarked that it seemed like an updated version of What Women Want, while another stated it might not improve on that film. A different user suggested Ladies First was like a combination of What Women Want and the Barbie movie, and another asserted that What Women Want did this better years ago. The official critical reception to the Ladies First trailer has not been widely reported.
The film's premise echoes historical satirical works, including The Worm That Turned, a series of sketches from The Two Ronnies depicting a dystopian 2012 society taken over by women. According to major media reports, The Worm That Turned was a reaction to Margaret Thatcher's position as prime minister. Some YouTube commenters on uploads of The Worm That Turned mistake it for a documentary or see it as becoming reality, with one user noting that the storyline is becoming a reality, and another saying they never thought it would actually happen. A different commenter praised the sketches for their jazz funk synth score.
Contemporary reactions to The Worm That Turned and anticipation for Ladies First highlight ongoing interest in gender-role satire. Many viewers are eagerly anticipating seeing Rosamund Pike and Sacha Baron Cohen together in Ladies First, according to major media reports. On YouTube, comments reflect this excitement, with one user stating the two leads are perfectly cast, another saying they love Rosamund and Sacha, and a third noting they click on anything with Rosamund Pike. A different viewer expressed enthusiasm for the adaptation, commenting that they are excited to see this version despite an earlier French film. Details such as the runtime and rating for Ladies First have not been disclosed.