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Mattel launches Barbie Dream Team for International Women's Day

Key Points
  • Mattel launches first Barbie Dream Team doll collection for International Women's Day.
  • Dolls reportedly feature figures like Serena Williams and Chloe Kelly to inspire girls.
  • Barbie Dream Days activities planned in Swedish toy stores during March.

Mattel is launching its first-ever Barbie Dream Team to mark International Women's Day, according to reports. The collection reportedly includes dolls of global figures such as tennis star Serena Williams, research astronaut Kellie Gerardi, and footballer Chloe Kelly. The initiative aims to inspire girls to pursue their dreams, and Barbie will also conduct Barbie Dream Days activities in various toy stores in Sweden during March.

Since its debut in 1959, Barbie has reportedly spotlighted over 100 women across different industries.

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