The Luleå-based newspaper Kuriren, along with other titles in the NTM media group, has been nominated for the prestigious INMA Global Media Awards. According to reports from Kuriren and Östgöta Correspondenten, the nomination recognizes the newspaper group's successful efforts to engage younger readers with local journalism. The INMA Global Media Awards, organized annually by the International News Media Association, is described as the newspaper industry's equivalent of the Oscars.
NTM is reportedly nominated for its targeted work in reaching younger demographic groups aged 18-25, which has included initiatives like free subscription offers for young adults. The awards competition highlights inspiring efforts from media companies worldwide, with this year's nomination focusing specifically on bringing local news to younger audiences.