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H&M Profitability Rises 26% in Q1 2026 Despite Sales Decline

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Based on 1 sources, 1 official

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Open Questions

5 questions
What specific profitability metric increased by 26 percent (e.g., operating margin, net profit)?
What was the percentage decrease in H&M's sales during the first quarter of 2026?
How did the strong Swedish krona specifically impact H&M's sales (e.g., reduced international revenue, currency exchange effects)?
What were H&M's total sales figures for the first quarter of 2026?
What strategies did H&M use to increase profitability despite declining sales?
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