Edvard Ekvall received cultural support from Gothenburg City for his project, which provided motivation and confirmation. Without the support, the project would have been limited in scope or never happened at all. The exhibition 'imbue' presents his photographs together with fashion concepts inspired by them, based on the colors, shapes, and mood of the images, creating a dialogue between photography and fashion.
With 'imbue', Edvard Ekvall explores how different artistic expressions can interact and influence each other, and how new technology can serve as a tool to extend, rather than replace, artistic creation. Images do not have to be finished just because they have been edited and published; they can gain new life, new expressions, and new contexts, just like fashion and vintage clothing. The exhibition is shown at Lagerhuset's library in Gothenburg on April 11–12.
When I received the news about the cultural support, I felt both motivation and confirmation. It became a clear signal that what I want to do has value. Without the support, the project would have been limited in scope or never happened at all.
For Paulina Madorski, working on 'imbue' was an opportunity to step into the role of project manager for real. She has worked with creative ideas in theory during her education but has now been able to test them in practice. It has given her a concrete understanding of the entire process behind an exhibition: everything from planning, contact with partners, and budget work, to the upcoming implementation.
It is very rewarding to be part of realizing someone else's creative vision and contribute to something that actually reaches an audience. Both testify that the support from Gothenburg City has been crucial. Through 'En Snabb Slant', the project could be carried out without being financially limited.
With 'imbue', I explore how different artistic expressions can interact and influence each other and how new technology can function as a tool to extend, rather than replace, artistic creation. Images do not have to be finished just because they have been edited and published. They can gain new life, new expressions, and new contexts, just like fashion and vintage clothing.
The support made it possible to keep the exhibition free for visitors, which Edvard Ekvall highlights as particularly important for lowering thresholds and reaching more people. The information meeting linked to the support provided another valuable contact: 'Din Scen', which has supported the project with venue, practical help, and advice. For her as project manager, their guidance has been invaluable.
This support has enabled them to take the project to a higher level. Together, their experiences show how cultural support can function as a springboard—not only economically, but also through networks, mentorship, and the opportunity to aim higher. Edvard Ekvall sees 'En Snabb Slant' as something very valuable, not only for him but for the cultural life in Gothenburg.
It has given me a concrete understanding of the entire process behind an exhibition: everything from planning, contact with partners, and budget work, to the upcoming implementation. At the same time, it is very rewarding to get to be part of realizing someone else's creative vision and contribute to something that actually reaches an audience.
For me as project manager, their guidance has been invaluable. This support has enabled us to take the project to a higher level.
I see 'En Snabb Slant' as something very valuable, not only for me but for the cultural life in Gothenburg.
