Mattias Durnik, business director, said the day was carried out in close cooperation with Svenskt Näringsliv and that everyone needs to contribute to the desired change. ' Engaged discussions took place about the promise and what it means for everyone. Conclusions included the need to strengthen service, clarity, accessibility, and coordination within the group.
An important insight was that improvements are primarily about culture, treatment, and working methods, not new systems. The role of companies in society was also highlighted. Companies contribute with jobs, growth, tax revenues, innovations, goods and services, cultural engagement, and investments.
Christina Forsberg, municipal director, said strong entrepreneurship in Gävle leads to more companies wanting to establish themselves, more residents, and strengthens pride in the place. She added that the day reinforced the importance of coordination within the group.