White snus will be banned in France starting April 1, with violations punishable by up to five years in prison or fines exceeding 375,000 euros. The prohibition applies to possession, use, import, and sale of white snus, which will be classified as a 'toxic substance' under the same legal category as narcotics. French authorities have warned about the effects of white snus, including acute symptoms like extensive vomiting with risk of dehydration.
The ban is motivated as 'absolutely necessary' to protect public health, especially among youth. Authorities reported increasing cases of nicotine poisoning among 12-17 year olds and 'aggressive marketing' targeting younger people. Cigarettes, e-cigarettes, and brown snus remain legal in France.
It's completely unreasonable.
Brown snus sales have long been banned in France, but private individuals can have small amounts for personal use. Swedish Trade Minister Benjamin Dousa has accused France of an attack 'against the Swedish way of life'. The question of the right to use white snus in France will likely be decided in the EU Court of Justice.
Denmark has banned colorful packaging and candy flavors for white snus, allowing only menthol and tobacco flavors with nicotine limited to 9 mg per pouch. 5 mg, highlighting regulatory differences across Europe. Swedish Stephen Lindgren, who lives in Paris, says he rarely sees anyone using white snus unless they are Swedish.
Many tobacco shops in France have removed white snus from shelves, with several sellers in Paris saying they stopped restocking months ago, indicating early market adjustments ahead of the formal ban.