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FCA urges social media to block illegal finance ads

Crime & justiceCrime
Key Points
  • FCA calls for social media platforms to block harmful financial promotions at source
  • International week of action involved 17 regulators, including the FCA
  • FCA made 120 account takedown requests, identified 1,267 illegal adverts reaching over 2.3 million UK accounts

The FCA said it took part in a global 'week of action' starting April 20, involving 17 regulators from countries including Australia, Belgium, Brazil, Canada, Denmark, India, Ireland, New Zealand, Norway and Singapore. In the UK, the regulator made 120 account takedown requests, identifying 1,267 illegal financial adverts that reached at least 2,338,372 UK accounts. Two-thirds of these adverts came from firms or people already on the FCA’s Warning List. The action included criminal proceedings, warning letters, and takedown requests to social media platforms.

Steve Smart, Executive Director of Enforcement and Market Oversight at the FCA, said: "This collective push with international partners is vital in helping to protect millions of consumers from harm." He added: "We will only make real progress in the fight against financial crime if every part of the system plays its role – including social media firms."

This collective push with international partners is vital in helping to protect millions of consumers from harm.

Steve Smart, Executive Director of Enforcement and Market Oversight at the FCA

The FCA noted that many financial social media content creators act legitimately, but some tout products or services illegally without authorisation. The regulator encouraged consumers to use its online Firm Checker to confirm if a firm is authorised, warning that dealing with unauthorised firms can mean losing access to protections such as the Financial Ombudsman Service and Financial Services Compensation Scheme. The action follows a previous international week of action in June 2025.

We will only make real progress in the fight against financial crime if every part of the system plays its role – including social media firms.

Steve Smart, Executive Director of Enforcement and Market Oversight at the FCA
Corroborated
The Independent - MainInvestment Week
2 publications · 3 sources
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