Real estate agents in Växjö, Sweden, are using AI to edit photos of properties for sale. Daniella Isaksson, a real estate agent in Växjö, says AI editing is used to create inspiration by changing colors of furniture and curtains, such as turning a black sofa beige or gray cushions green. She sends photos to a photo company that edits them with AI, which she says works well and is cheaper than restyling an apartment.
Three out of eight real estate agencies in Växjö contacted by SVT use this AI capability. Isaksson emphasizes that AI-edited photos must have a watermark in the corner and be clearly described in the listing, with both original and edited images displayed side by side. She adds that it is a useful tool that should not be misused, and in one case, it was used because the seller had the apartment rented and could not visit.
AI editing is used to create inspiration by changing colors of furniture and curtains, such as turning a black sofa beige or gray cushions green.
Among Växjö residents interviewed by SVT, opinions are divided on AI-edited photos in listings, with some expressing concerns about trust and feeling misled, while others view it positively as a tool for image editing.
She sends photos to a photo company that edits them with AI, which she says works well and is cheaper than restyling an apartment.
Isaksson emphasizes that AI-edited photos must have a watermark in the corner and be clearly described in the listing, with both original and edited images displayed side by side.
She adds that it is a useful tool that should not be misused, and in one case, it was used because the seller had the apartment rented and could not visit.